NBC • "Together We Make Football" • NBC Today Show / 2014 Television Campaign
Built on the Thematic Branding for the NFL’s National Campaign for the 2014 season. Along with the national TV campaign, featurettes aired weekly on the NBC Today Show. “Together We Make Football” engages the fan by asking them to tell their story of how football has influenced their lives. Finalists win a chance to go to Super Bowl 49.